Own a TR Fire Grill The Newest Seasonally-Inspired, Locally Sourced Concept

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TR Fire Grill® Is an Exciting New Chef-Inspired Concept

Polished casual concept highlighted by seasonally inspired craft food & beverages with locally sourced ingredients

American diners today crave authenticity. Increasingly, they are looking for unique food experiences — artisanally crafted menu items and cocktails created by chefs using local ingredients whenever possible.

We created TR Fire Grill to be a seasonally inspired franchise concept that matches all the attractive qualities of a hip and authentic local bistro with the support of a seasoned franchise team. TR Fire Grill is making a name for itself through partnerships with local farmers and an innovative menu which features signature entrees like Salmon & Zoodles and Chicken & Waffles, shareable sides like our popular Oven Baked Pizza Dip and an extensive line of cocktails and craft beer.

Our Winter Park, Florida, location gets rave reviews from foodies for its Sunday brunch and hip decor. TR Fire Grill is also garnering industry attention, such as the Ovations Award for Best New Restaurant in Winter Park/Maitland and back-to-back accolades as Open Table’s Diners’ Choice Award in 2015 and 2016. Whether customers stop in to enjoy small bites washed down with a beer from a local microbrewery or enjoy endless mimosas with Sunday brunch on the patio, the warm, open layout of this fresh concept is quickly becoming a neighborhood favorite.

TR Fire Grill

“TR Fire Grill appeals to the next generation of consumer — people who seek quality and uniqueness,” says CEO and President Stephen K. Judge. “We’ve created a highly popular and successful concept, and now we’re beginning to open new franchised locations so we can expose more diners to our menu.”

Growth Markets


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TR Fire Grill poised for explosive growth opportunities nationwide

TR Fire Grill is focused on strategic expansion throughout the United States and around the world, and our franchise development team is seeking to partner with investors to open new TR Fire Grill locations. We are poised for growth and backed by a world-class leadership team with many years of experience leading some of the largest and most successful restaurant concepts in the U.S. and around the world

Investors seeking a business opportunity with our dynamic brand have excellent potential for growth in urban and retail markets. Now is a great time to get in on the ground floor of TR Fire Grill. Our new concept is already receiving industry accolades and building a significant fan base of loyal customers.

“There is pent-up demand for TR Fire Grill and we are getting requests about new locations. We have plans to open locations in Waikiki, London and Kuala Lumpur and we are looking at other select locations as we build this trend-setting, but approachable brand.” says CEO and President Stephen K. Judge.

Huge potential in the right markets

Our innovative chef-inspired restaurant has particular relevance in urban areas, but can also thrive in highly-trafficked retail and tourist locales. “TR Fire Grill has huge potential and it shows it in the right markets. It definitely works as an urban concept, but also works in a suburban setting. We set ourselves ahead of the competition by having the feel of a locally owned restaurant from a guest perspective that behind the scenes has all the expertise of a global company, enabling the brand to do the things that need to be successful,” says Executive Vice President and Chief Operating Officer Brad Smith.

Locally sourced focus inspires broad range of customers

Consumer demand for organic and locally sourced foods is on the rise. More than 60 percent of consumers surveyed said they’re likely to purchase locally sourced food or beverages, according to food research and consulting firm Technomic. The “local concept” is also identified by chefs nationwide as one of the hottest food trends, according to the National Restaurant Association. Restaurant goers want locally sourced meats and seafoods and locally grown produce. TR Fire Grill’s seasonally inspired menu is built on a philosophy of transparency surrounding everything we serve, from our fresh ingredients to the depth of knowledge our team members provide to customers about the unique and craveable food and hand-crafted cocktails they enjoy at our restaurant.

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